Fresh into my junior year at the College of Saint Rose, I was challenged with a branding and identity project for a restaurant of my choice. I chose to do a concept coffee roaster and beer brewery, and titled theRead more…
Designer Dispatch: Aaron Freaking Draplin
The latest in a series of inspiration, exploration, and discovery from the Creatives at Winstanley Partners. AARON FREAKING DRAPLIN. Talk about dreams coming true. I recently had the privilege of driving up to SUNY Adirondack to listen to theRead more…
Tourism de Force: Designing the new Visit Lenox Center
In this post, WP designer Victoria Fiorini offers an inside view of a project that sparked both creativity and community camaraderie: the design of the first-ever Lenox Visitors Center in Lenox, Mass., in the Berkshires. This has been one ofRead more…
Testing the Efficacy of ‘American-made’
In our never-ceasing search for the best ways to measure the performance of our work, we recently tried Dumbstruck, a research and analytics platform that helps advertising agencies grow through advanced video testing and optimization. Using our clients at KNRead more…
Designer Dispatch: For the Love of [Emerging] Designers
The latest in a series of inspiration, exploration, and discovery from the Creatives at Winstanley Partners. Hey #518 if you're not at EMERGE Prepared tonight, you're doing it wrong. These 6 speakers are going to knock your socks off! Guaranteed.Read more…
Agency’s Annual Holiday Mailers to be Shown at National Postal Forum
As it seems, last year’s holiday mailer — one of many sent annually from Winstanley Partners of Lenox, Mass., over the years — is hard to resist for some. Nate Winstanley, president and founder of the 30-year-old creative agency, willRead more…
Molten Iron. American Made.
We’ve worked with KN Series boilers for a while now, helping to promote its line of hydronic boilers. When it comes to KN, there’s a lot to talk about. The company manufactures the only high-efficiency cast-iron boilers available for theRead more…
Breaking Ground with JGS Lifecare
The healthcare landscape is one of western Massachusetts’ greatest assets. When we were approached to take on some creative work in support of JGS Lifecare, a leading health care system serving elders based in Longmeadow, it became clear to usRead more…
3D Mail and Logo Design For the Win(s)
Winstanley Partners was honored this month with two ADDY Awards from the American Advertising Federation (AAF), as part of the Albany AdClub’s regional competition. The agency took home a silver ADDY for its annual holiday mailer, which this year urgedRead more…
A Modern Take on New England Tradition – The Marketplace Kitchen
Not long ago, we let you in on a little project we’ve been working on that took design cues from the bounty of New England. Now, the first components of this project for The Marketplace Kitchen — a culinary stapleRead more…