Fresh into my junior year at the College of Saint Rose, I was challenged with a branding and identity project for a restaurant of my choice. I chose to do a concept coffee roaster and beer brewery, and titled theRead more…
Designer Dispatch: Aaron Freaking Draplin
The latest in a series of inspiration, exploration, and discovery from the Creatives at Winstanley Partners. AARON FREAKING DRAPLIN. Talk about dreams coming true. I recently had the privilege of driving up to SUNY Adirondack to listen to theRead more…
Tourism de Force: Designing the new Visit Lenox Center
In this post, WP designer Victoria Fiorini offers an inside view of a project that sparked both creativity and community camaraderie: the design of the first-ever Lenox Visitors Center in Lenox, Mass., in the Berkshires. This has been one ofRead more…
Designer Dispatch: For the Love of [Emerging] Designers
The latest in a series of inspiration, exploration, and discovery from the Creatives at Winstanley Partners. Hey #518 if you're not at EMERGE Prepared tonight, you're doing it wrong. These 6 speakers are going to knock your socks off! Guaranteed.Read more…
A Modern Take on New England Tradition – The Marketplace Kitchen
Not long ago, we let you in on a little project we’ve been working on that took design cues from the bounty of New England. Now, the first components of this project for The Marketplace Kitchen — a culinary stapleRead more…
Designer Dispatch: LOVE BETA with Michael Jager
As creative individuals who firmly believe that design can change realities, fellow WP designer Eden and I are constantly looking for new perspectives and ways to challenge convention. So, when we heard that Michael Jager, Co-Founder and Creative Director ofRead more…
17th Century Inspiration for a Modern Rebrand
Design inspiration can come from everywhere … even from vintage kitchenware. As part of a brand overhaul soon to be revealed, our designers took cues from all sorts of unlikely sources. Their directives were to create an organic look andRead more…
The Winstanley Partners Memorial Day Friday Playlist
Ask the simple question ‘what are you listening to?’ at a creative agency and a pretty wide gamut of answers is returned. President Nate Winstanley is whistling Candy Man by the Grateful Dead, for example. He’s kind of a hippie.Read more…
Kicking it up a notch with Reebok and Famous Footwear
Reebok recently came to WP for quick turnaround help approaching Famous Footwear buyers with an exclusive line of footwear for every day use. Aimed primarily at women with distinct style and value demands, our main assignment was to assist inRead more…