Pelican Products, Inc.
Pelican ProGear®
The fastest launch in the West, Pelican ProGear sprung fully formed from our heads to the market in under six months. While we strolled through four categories worth of naming, packaging, sales materials and a cohesive eCommerce site – we also signed up four Pelican Pros and shot a little bit of film. Across all media, the endorsement program continues to evolve – even as the product line expands.